Consumer Empowered Sustainability

This is your world, your causes and your future. Be proactive and tell us how to improve it on your behalf.

REGISTER YOUR PURCHASE

Sustainability is:

  • Education for our children
  • Economic Development within the U.S. and abroad
  • Solving health and disease issues
  • Environmental issues to curb our impact and footprint
  • Sustainability is really a lifestyle, a change of attitude, it's about improving the world around us, it's about creating opportunities

Regardless of the definition, we must effect positive social and environmental change.

We exist because of our customers. We want to empower Kuru's® customers to take a more active role in our sustainable initiatives. Introducing our revolutionary Consumer Empowered Sustainability™ program. It's a simple concept that enables Kuru's® customers to determine how we effect change.

This program eliminates the apparent detachment of a company's social initiatives from the customers keeping them in business. No more issuing an annual press release bragging about the causes important to us. This is your world, your causes and your future. You get to make the difference!

Simply register your purchase here and we’ll donate a portion of the purchase to Your Charity of Choice™.

To learn more about the current causes, click on the videos and links below. If you think we should include other causes, please contact us with the suggestion.

ABOUT THE CAUSES....

Free The Children

Site

http://www.freethechildren.com

Video Intro

About The Cause

Free The Children is the world's largest network of children helping children through education, with more than one million youth involved in our innovative education and development programs in 45 countries. Founded in 1995 by international child rights activist Craig Kielburger, Free The Children has a proven track record of success. The organization has received the World's Children's Prize for the Rights of the Child (also known as the Children's Nobel Prize), the Human Rights Award from the World Association of Non-Governmental Organizations, and has formed successful partnerships with leading school boards and Oprah's Angel Network.

The primary goals of the organization are to free children from poverty and exploitation and free young people from the notion that they are powerless to affect positive change in the world. Through domestic empowerment programs and leadership training, Free The Children inspires young people to develop as socially conscious global citizens and become agents of change for their peers around the world.
Free The Children has built more than 500 schools around the world and has reached more than one million young people through outreach in North America.

(source: http://www.freethechildren.com/aboutus/index.php)