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LP NonGender Banner Heel
54,596 Reviews
Heel Supported, Heel Better™

Must-Have Shoes for Foot Pain

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Over 2 Million Pairs Sold
LP NonGender Banner Heel
See KURU Footwear featured on Oprah Daily
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See KURU Footwear featured on SELF Magazine

"The brand’s patented KURUSOLE technology hugs your heels and provides strong arch support."

See KURU Footwear featured on SELF Magazine

"Great support through the arch and cushioning to help absorb shock"

See KURU Footwear featured on Oprah Daily

"Notable features include a spacious toe box, excellent arch support and a shock-absorbent midsole."

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Over 2 Million Pairs Sold

54,596 Reviews
Brittany B.
Brittany B.
Woman tying KURU Footwear ATOM Women's Athletic Sneaker in color JetBlack-MistyLilac
Woman tying KURU Footwear ATOM Women's Athletic Sneaker in color JetBlack-MistyLilac

Discover the Perfect Shoe For You.

New Logo from KURU Footwear
Our Shoes
Theirs
Heel
Heel

Patented KURUSOLE heel-hugging tech

Heel

No specialized heel technology

Footbed
Footbed

Curved

Footbed

Flat

Insole
Insole

Dual-density, ergonomic

Insole

Thin, low-quality

Arch
Arch

Superior, arch-molding support

Arch

Little to no arch support

Sole
Sole

EVA shock-absorbing cushion

Sole

Minimal cushion

Toe Box
Toe Box

Wide toe box

Toe Box

Medium or narrow toe box

The Heelthiest Shoe on Earth

Check out popular KURU styles

Shop Shoes for
Women
Shop Shoes for
Men

Women's

FLEX Via

$130
$130

Everyday, Walking, Travel

6 Colors
(753)reviews

Men's

ROAM

$135
$135

Work, Brunch, Errands

3 Colors
(402)reviews

Women's

ROAM

$135
$135

Work, Brunch, Errands

8 Colors
(1,299)reviews

Men's

ATOM Fusion

$155
$155

Gym, Walking, Everyday

3 Colors
(25)reviews

Women's

ATOM Fusion

$155
$155

Gym, Walking, Everyday

3 Colors
(40)reviews

Men's

DRAFT Rento

$110
$110

Everyday, Errands, Beach

2 Colors
(41)reviews

Women's

DRAFT 2

$110
$110

Around The House, Remote Work, Lightweight

2 Colors
(102)reviews

Men's

FLEX Via

$130
$130

Everyday, Walking, Travel

4 Colors
(287)reviews

Women's

QUANTUM 2

$165
$165

Walking, Workouts, Everyday

5 Colors, 2 Widths
(951)reviews

Men's

DRAFT 2

$110
$110

Around The House, Remote Work, Lightweight

2 Colors
(36)reviews

Women's

FLEX Astra

$170
$170

Chilly Weather, Everyday, Work

2 Colors
(80)reviews

Men's

QUANTUM 2

$165
$165

Walking, Workouts, Everyday

3 Colors, 2 Widths
(613)reviews

Women's

ATOM

$160
$160

Workouts, Walking, Everyday

8 Colors, 2 Widths
(4,968)reviews
Anti-Slip
SHIFT

Men's

SHIFT

$150
$150

Healthcare, Servers, Baristas

2 Colors
(17)reviews
Waterproof
ATOM Lumi

Women's

ATOM Lumi

$190
$190

Winter Conditions, Waterproof, Outdoor Traction

2 Colors
(78)reviews
Anti-Slip
Outside profile details on the KURU Footwear KINETIC 2 Men's Anti-Slip Sneaker in BrightWhite-Graphite

Men's

KINETIC 2

$175
$175

Food Service, Retail, Healthcare Workers

2 Colors, 2 Widths
(1,623)reviews

Women's

ATOM Fusion

$155
$155

Gym, Walking, Everyday

3 Colors
(40)reviews
Anti-Slip
KIVI 2

Men's

KIVI 2

$160
$160

Chefs, Servers, Teachers

2 Colors, 2 Widths
(176)reviews
A man wearing ROAM Sneakers in New-BrightWhite-JetBlack walking down stairs.
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Womens
KURU Footwear FLUX Men Running
Shop All
Mens

What's Our Secret?

Our secret sauce? Our patented solution to heel pain relief, KURUSOLE—a foot health game changer built into every pair of KURU shoes we sell.

Unlike anything else, KURUSOLE’s responsive technology dynamically flexes with each step to hug and protect your heels.

The curved, heel-cupping design protects the body’s natural cushioning system—the heel pad—so your feet stay happy and healthy in the most comfortable shoes.

5 stars for pain relief! This is my go-to shoe.

Lindsay C.

KURU Footwear

Why Heels Hurt

Every step you take starts with your heels—and it can get painful, fast. Repeated stress on the band of tissue underneath our feet—our plantar fascia—can lead to tightness, inflammation, and micro-tears. This overuse results in the characteristic symptom of plantar fasciitis: heel pain.

KURU’S PATENTED HEEL TECHNOLOGY
KURU’S PATENTED HEEL TECHNOLOGY

How KURU Brings Pain Relief

1
KURUSOLE
2
KURUCLOUD
3
ULTIMATE INSOLE
4
ROOMY TOE BOX
Illustration of a typical sneaker by KURU Footwear and the components that make up its structure.
Kuru Bring Relief Shoes Icon
KURUSOLE

Patented tech dynamically flexes to hug and protect your heels

Loved by Customers Since 2008
54,596 Ratings
Best shoes ever!

This is my second pair. 10 out of 10 recommend. I struggle with plantar fasciitis and these are a life saver. I don't wear any other shoes now.

Nina H.
Recommended by Spinal Specialist

Great shoes, helped with plantar fasciitis, took about a week to get broke in and comfortable, but they are great.

Jim R.
Best work shoes

I work as a massage therapist and I'm on my feet most of the day, not only do these shoes help with my foot fatigue, they've helped my chronic low back and hip pain significantly. I recommend them to anyone who spends a lot of time on their feet.

Amy S.
Love them!

I've been doing security work for eight years and these are by FAR the most comfortable work shoes I have ever worn. I've worn them for three weeks now and I feel as though I could wear them and work another five to seven years and I'm 67 years old. Thanks KURU!

Randall A.
Best shoes ever!

This is my second pair. 10 out of 10 recommend. I struggle with plantar fasciitis and these are a life saver. I don't wear any other shoes now.

Nina H.
Recommended by Spinal Specialist

Great shoes, helped with plantar fasciitis, took about a week to get broke in and comfortable, but they are great.

Jim R.
Best work shoes

I work as a massage therapist and I'm on my feet most of the day, not only do these shoes help with my foot fatigue, they've helped my chronic low back and hip pain significantly. I recommend them to anyone who spends a lot of time on their feet.

Amy S.
Love them!

I've been doing security work for eight years and these are by FAR the most comfortable work shoes I have ever worn. I've worn them for three weeks now and I feel as though I could wear them and work another five to seven years and I'm 67 years old. Thanks KURU!

Randall A.

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