Patented Tech, Proven Pain Relief
Concrete takes a toll on feet. Shoes that flex around your heel are the next evolution of footwear—and that future is here.
"The brand’s patented KURUSOLE technology hugs your heels and provides strong arch support."
"Great support through the arch and cushioning to help absorb shock"
"Notable features include a spacious toe box, excellent arch support and a shock-absorbent midsole."
Feet Weren’t Meant for Flat
You’ve never felt anything like it. No other shoe on the market is curved at EVERY layer—yes even under the insole.
KURU shoes feature built-in orthotics and patented heel technology that dynamically flexes with each step to help treat and prevent plantar fasciitis & foot pain.
Heel the Difference™ of KURUSOLE. No flat insoles. No flimsy inserts. It's like a hug for your heels - built into every pair of KURU shoes.
Patented KURUSOLE heel-hugging tech
No specialized heel technology
Curved
Flat
Dual-density, ergonomic
Thin, low-quality
Superior, arch-molding support
Little to no arch support
EVA shock-absorbing cushion
Minimal cushion
Wide toe box
Medium or narrow toe box
Meet the Next Evolution of Footwear
Backed by over 37,000+ 5-star reviews, the hype is real. No flat insoles. No flimsy inserts. Just the most comfortable shoes with perfect cushion and support in all the right places.
In fact, 72% of KURU customers reported improved pain symptoms**, and of those, 97% saw improvement in less than four weeks.***
See why so many switch to KURU shoes!
Discover the Perfect KURU For You.
Popular Shoes for Supportive Relief
Over 2 Million Pairs Sold
“These have been the best shoes for a job that requires being on my feet for 8+ hours per day...plantar fasciitis & ankle pain both are greatly improved by wearing these shoes. I'm about to order my 6th pair. :) ”
“These have been the best shoes for a job that requires being on my feet for 8+ hours per day...plantar fasciitis & ankle pain both are greatly improved by wearing these shoes. I'm about to order my 6th pair. :) ”
How KURU Brings Pain Relief
Patented tech dynamically flexes to hug and protect your heels
Lightweight EVA foam delivers shock-absorbing cushion
Dual-density foam provides superior arch support
A spacious toe box lets your toes wiggle and bunions breathe
Patented tech dynamically flexes to hug and protect your heels
This is my second pair. 10 out of 10 recommend. I struggle with plantar fasciitis and these are a life saver. I don't wear any other shoes now.
My many pair of new balance have been put to the back of my closet and my single pair of KURU is all I wear. Thanks for a great product.
I'm so happy a friend recommended this company. These shoes feel as if I'm walking on air they are so light, comfortable, and supportive on my feet. I'm in the process of ordering another pair.
These shoes provide excellent support and comfort for working out and walking
Great shoes, helped with plantar fasciitis, took about a week to get broke in and comfortable, but they are great.
I work as a massage therapist and I'm on my feet most of the day, not only do these shoes help with my foot fatigue, they've cut my chronic low back and hip pain significantly, I recommend them to anyone who spends a lot of time on their feet.
I love these shoes. The best feeling is being supported and keeping my feet, knees and ankles all in line. I know this won't be the last pair I buy. Lucky me, there's so many styles to choose from.
Try a Pair and See For Yourself Why So Many Switch
KURU offers free shipping for Heel Better™ Rewards Members (sign up for free) along with 45-day returns and exchanges*, so you can shop with confidence.