FLEX Via

$129.00

HSA/FSA Eligible

A minimalist lifestyle sneaker that flexes to fit your life.

Detailed image of FLEX Via in MidnightBlue-BrightWhite

Best Seller

"I actually have six different pair of KURU shoes. I only wear KURU morning till night every day. "

Tom B.

FLEXible Fit. FLEXible Tech. FLEXible You.

Feel the flex. It’s the wear-everywhere shoe, built with our most flexible outsole and a clean, minimalist aesthetic. FLEX Via flexes to fit your life for the utmost versatility—with any outfit, on every human. Flex away foot pain with effortless roll through, an adjustable fit, and unparalleled heel support.

Quick Facts

Weight

11.5 oz

Materials

Mesh, Rubber

Heel to Toe Drop

11mm

Width

Medium or Wide

Flexible Grooves

Traditional Tongue

Minimalist Design

Best for: Everyday, Walking, Travel

Best Seller

(422 reviews)

FLEX Via

$129.00

HSA/FSA Eligible

A minimalist lifestyle sneaker that flexes to fit your life.

Best for: Everyday, Walking, Travel

Women’s Men's

Detailed image of FLEX Via in CoolGray-BrightWhite

Detailed image of FLEX Via in JetBlack-BrightWhite

4 colors available: Midnight Blue-Bright White

Women’s Men's

Width

Medium

Size

Size6.5

Size7

Size7.5

Size8

Size8.5

Size9

Size9.5

Size10

Size10.5

Size11

Size11.5

Size12

Size12.5

Size13

Size13.5

Size14

HSA/FSA eligible with

Use you HSA/FSA Funds

HSA (Health Savings Account) / FSA (Flexible Spending Account) accounts were created so individuals could use pre-tax money to pay for expenses used to treat, mitigate, or prevent a diagnosed medical condition.

Because HSA/FSAs use pre-tax money, you’re getting more purchasing power for your dollars. Rather than pay taxes on income and then spend it on health items, qualified customers can use pre-tax funds to invest in their health.

Step 1

Ensure you are not signed into “Shop Pay” and don’t use accelerated checkout options (Ex. Shop Pay, Google Pay, Apple Pay).

Step 2

For payment method, choose "Truemed - Pay with HSA/FSA". Truemed is also available under "Alternative Payment Methods"

Payment method selection screen with Visa, Discover, and Truemed options.

More Details

If you pay with your HSA/FSA card, there’s no other work you need to do (we’ll send paperwork to ensure compliance).

If you pay with personal credit card, TrueMed will send reimbursement instructions.

Why FLEX Via?

Via

Minimalist Design for Maximum Use

FLEX Via flexes with you. A clean, simple aesthetic in neutral colors complements any outfit on any human. FLEX Via adapts to your lifestyle, from a morning gym sesh to your night shift at the hospital.

Everyday Pain Relief

Flex away foot pain with FLEX Via. Minimal seams reduce friction and hotspots, while our heel-hugging tech and dual-density arch support help you last on your feet.

Flexing Heel Tech

Just as FLEX Via’s outsole delivers extra flex, our patented KURUSOLE technology flexes, too. This unique, responsive tech hugs and protects your heels unlike any other shoe on the market.

Via

"The comfort and support of these sneakers are second to none."

-Charles A.

Feel the Flex

FLEX Via’s grooved design allows for the most effortless roll through of any sneaker in our lineup. Lightweight, breathable materials make them easy to wear all day.

Adjust with Ease

FLEX Via’s traditional tongue design makes it easy to slip in and out and allows for a precise fit on any foot shape.

Technology

Designed for Life

Your feet are a marvel of nature and we created heel-first footwear to match. No flat insoles. No flimsy inserts. Every KURU features shock-absorbing KURUCLOUD, heel-hugging KURUSOLE, arch-supporting ULTIMATE INSOLES, and roomy toe boxes for Pain Relief Beyond Belief.

Technology with

Hugs that Heal

Unlike anything else, our curved, heel-cupping KURUSOLE dynamically flexes with each step to hug and protect your feet. Designed to cradle your body’s natural cushioning—the heel pad—so your feet stay happy and healthy for all of life’s moments.

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One Bottle

$5 off

Two Bottles

$7 off

KURU Deodorizer

~~$15~~

Quick Facts

Weight

11.5 oz

Materials

Mesh, Rubber

Heel to Toe Drop

11mm

Width

Medium or Wide

Flexible Grooves

Traditional Tongue

Minimalist Design

Did you know Heel pain is the most common type of foot pain? We are here to solve it.

Why FLEX Via?

It’s the wear-everywhere shoe, built with our most flexible outsole and a clean, minimalist aesthetic. FLEX Via flexes to fit your life for the utmost versatility—with any outfit, on every human. Flex away foot pain with effortless roll through, an adjustable fit, and unparalleled heel support.

Feel the Flex

FLEX Via’s grooved design allows for the most effortless roll through of any sneaker in our lineup. Lightweight, breathable materials make them easy to wear all day.